Black Forrest GmbH of Schützenstrasse 38 O, 9100 Herisau is the controller of your personal data.
It is important that the information we hold about you is accurate and up to date. Therefore, please inform us of any changes to your personal information.
data from children
Our website is not intended for children and we do not knowingly collect data relating to children.
What is personal data?
Personal data is any information relating to an identified or identifiable natural person (“Personal Data”).
What data do we collect?
When you use our website and services, we may collect information or ask you to provide certain information. The sources from which we collect personal information are:
Data collected directly from you or your device that relates to an identified or identifiable natural person (“Data Subject”) and may include direct identifiers such as name, address, email address, telephone number.
Data collected online or via indirect identifiers such as login account number, login password, payment details or IP address.
Collected data that is linked, e.g. if you have used our service and later choose us again, we will link your data and treat this linked data as personal data.
We organize Collected Personal Data as Account Data and Billing Data.
Account details are all we need to set up your account. This includes your email address and username, as well as information related to our services, such as your first and last name, address and telephone number.
Billing information is all we need to set up your payment, including your name, email address, masked credit card number and, in certain circumstances, your billing address and phone number if not already collected.
As described above, we link the data and if we have already collected some of your data, we will only ask you for the rest of the data that is necessary to perform the contracted service.
How Personal Information is Collected
We collect personal information in the following ways:
You may provide personal information when you fill out online forms, request services, create an account, or correspond with us (by post, phone, or email).
we automatically collect personal data (technical data and usage data) when you browse or interact with our website by using cookies and other similar technologies. We may also receive Technical Data about you when you visit other websites that use our cookies.
For what reasons do we use personal data?
We use your personal data for the following purposes and for the following reasons:
On the basis of the performance of our contract (if you use our service)
Based on your consent (when you contact us or share certain information)
On the basis of legal obligations (for obligations such as tax, accounting, anti-money laundering or when a court or other authority asks us to do so)
On the basis of our legitimate interest (for communications about security, privacy and performance improvements of our Services. Or for establishing, exercising or defending our legal rights).
Of course, before relying on any of these legitimate interests, we weigh them against your interests and make sure they are sufficiently convincing and will not cause unjustified harm.
When do we disclose your personal information?
We share your personal data within our company in response to your business inquiry or your request for information, in order to provide you with the best possible service and in the context of our legitimate interests.
We may also share information with our secure payment gateway provider ( stripe ) and you may be required to provide credit or debit card information directly to the provider in order to process payment details and authorize payment over a secure connection . The information you provide in such instances is not under our control and is subject to the payment gateway provider’s own privacy notice and terms and conditions .
We may disclose personal information in other circumstances, such as B. if you agree to it or if the law, a court order, a legal obligation or a regulatory authority requires us to do so. When the purpose is to prevent fraud or crime, or when it is necessary to protect and defend our rights, property, or the personal safety of our employees, the site, and its users.
We will retain your personal information only for as long as is necessary to fulfill the purposes for which we collected it, including to comply with any legal, accounting or reporting requirements.
Details of retention periods for various aspects of your personal information are available in our retention policy, which you can request from us. However, we are required by law to retain basic information about our customers (including Contact, Identity, Financial and Transaction Data) for ten years after they are no longer customers for tax purposes.
How long your information will be kept and when it will be destroyed can be found in our data retention policy, which you can request via our contact form.
You have the right to:
- Information about the processing of your personal data
- Access the personal information held about you
- request the correction of incorrect, inaccurate or incomplete personal data
- request that personal data be erased when they are no longer needed or when their processing is unlawful
- object to the processing of your personal data for marketing purposes or for reasons related to your particular situation
- request the restriction of the processing of your personal data in certain cases
- Receive your personal data in a machine-readable format and send them to another controller (“data portability”)
- require that decisions based on automated processing that affect you or significantly affect you and are based on your personal data are taken by natural persons and not just computers. In this case, you also have the right to express your point of view and to challenge the decision.
- If the processing of your personal data is based on consent, you have the right to withdraw this consent at any time without detriment via our contact form.
How do we protect your personal data?
We protect your data using state-of-the-art technical and physical safeguards and operate a solid system of policies, non-disclosure agreements, digital safeguards and procedures to ensure the highest level of administrative protection.
More precisely, in order to access our database, the user must be authorized, is challenged by a two-way authentication system and uses an encrypted VPN. The removal of personal data from our site is also prohibited and is made very difficult by the use of a complex encryption system. We use state-of-the-art anti-virus and anti-malware software and up-to-date firewall protection. In addition, the authorized personnel must have a legitimate interest in being your contact person or looking after your user account, for example.
The data that we collect from you can be stored on our server in Switzerland using appropriate technical and organizational security measures. In all cases, we generally follow high standards of data protection and use advanced security measures to protect the personal information submitted to us, both during transmission and once we receive it.
If you wish to exercise any of your rights, or if you have any questions or complaints about our use of your personal information and this Policy, please contact us at [email protected].
We do not transfer your personal data outside of the European Economic Area (EEA).
Automated decision making and profiling
We do not use automation for decision making and profiling.
what is a cookie?
Cookies are small pieces of data stored in text files that are stored on your computer or other device when websites are loaded in a browser. They are widely used to “remember” you and your preferences, either for a single visit (through a “session cookie”) or for multiple repeat visits (through a “persistent cookie”). They ensure a consistent and efficient experience for visitors and perform essential functions such as allowing users to register and stay logged in. Cookies may be set by the website you are visiting (so-called “first-party cookies”), or by third parties, such as those who provide content on the website or offer advertising or analytics services (“third-party cookies “).
Both websites and HTML emails may also contain other tracking technologies such as “web beacons” or “pixels”. These are usually small transparent images that provide us with statistics for purposes similar to cookies. They are often used in conjunction with cookies, although they are not stored on your computer in the same way . Therefore, if you disable cookies, web beacons can still load, but their functionality will be limited.
technologies for advertising
Our website uses the technologies listed below for advertising purposes. These are modern, advanced analysis methods and tools to understand user habits on our website. This information helps us to improve our products and services and to provide relevant services and information. In principle, we only use anonymous data that does not allow us to identify the user.
Below we describe the analytics services and technologies we use for such purposes. In addition, we show how you can prevent these services from analyzing your use of our website.
Facebook Custom Audiences
Facebook Custom Audiences enables us to use existing data sets to compile groups and lists of users based on certain criteria in order to provide users with information and advertising on Facebook services tailored to their interests and preferences. Before being transmitted to Facebook, the data is irreversibly encrypted in the form of hash values on our computers; Facebook can compare these with its user databases. You can opt out of this form of advertising by changing your settings on Facebook’s settings page.
Facebook Lookalike Audiences
Facebook Lookalike Audiences allows us to use existing data sets to compile groups and lists of users according to specific criteria in order to provide users with similar interests and preferences with relevant information about Facebook’s services. Before being transmitted to Facebook, the data is irreversibly encrypted on our computers in the form of hash values (encrypted numerical values). You can opt out of this form of advertising by changing your settings on Facebook’s settings page.
Social media widgets
We display share buttons so that you can use social networks to share articles from our site. This includes the recommendation buttons and other interactive programs that run on our website that collect your IP address, which page you are visiting on our website and set a cookie to enable the widget to function properly. Your interactions with these widgets are governed by the privacy policies of the company providing these widgets.
Types of cookies
The table below explains what types of cookies we use on our websites and why we use them.
Why we use these cookies
These cookies are used to store preferences set by users, such as language and location.
We use these cookies to detect and prevent potential security risks.
Analytics and Performance
Performance cookies collect information about how users interact with our website and other analytical data. We use these details to improve how our website works and to understand how users interact with it.
Below are the cookies whose installation requires prior consent from EU users:
Length of time
questions and complaints
Any comments or questions regarding this Policy should be directed to us using the contact details provided below.
If you think that we have not complied with this policy or acted in a way that violates data protection laws, you should let us know.